Cow Parade ”Muuu Traviesa (medium)”
Muuu Traviesa (medium) figurine is one distinguished peace of art among the Cow Parades Events, which is the largest public art event in the world. Since 1998 there have been events worldwide in 80 cities. More than 10,000 artists have produced more than 5000 unique works of art.
The World’s Largest Public Art Event
CowParade is the largest and most successful public art event in the world. CowParade events have been staged in 80+ worldwide since 1999 including Chicago (1999), New York City (2000), London (2002), Tokyo (2003), and Brussels (2003). Dublin (2003), Prague (2004), and Stockholm (2004), Mexico City (2005), Sao Paulo (2005), Buenos Aires (2006), Boston (2006) Paris (2006), Milan (2007, Istanbul (2007), Taipei (2009), Rio (2011), North Carolina (2013), Hong Kong (2013) and more…
- Over 250 million people around the world have seen one our famous cows.
- Over $30 million have been raised through worldwide charitable organizations through the auction of the cows, which take place at the conclusion of each event.
- Over 10,000 artists worldwide have participated in CowParade – professional and amateur, famous and emerging, young and old.
- Over 5,000 cows have been created!
The concept of “cow parade” has its origins in Zurich, Switzerland, in 1998 by artistic director Walter Knapp, it is based on an idea which was realised in the same city for the first time in 1986: Lions as the symbol of Zurich were painted and then on display throughout the city.
The concept was brought to the United States when Chicago businessman Peter Hanig, organized an event in Chicago in 1999 called Cows on Parade.
The success of this venture inspired many other cities to host similar fundraising projects. The idea has been taken up by other cities which have chosen animals for public art projects with painted fiberglass sculptures.